Randy’s SEMA Journal: Day 3
November 4th, 2009
by Randy O’Neal of TheDieselPlace.com
Today began with breakfast with the Optima team. We enjoyed breakfast while we discussed our industry segments… what makes them distinct, how they are organized, what types of demographics they represent, and how the various segments have their own distinct battery power requirements. We also had a good bit of Q&A with the Optima team – they were questioning us – about product perceptions, issues & concerns, etc. Needless to say, there were a lot of lively discussions; hopefully they were helpful to the Optima team…