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Search for the Ultimate Street Car

Posted: Feb 06, 2014

Open Casting Call for New Automotive Reality TV Series

"My car is way faster than that car." "That's not a real street car." "I would love to get on one of those TV shows with my car." If you've ever found yourself saying or thinking anything that resembles that, we want to give you an opportunity to step up to the plate (and in front of the camera). The first qualifying event for the 2014 OPTIMA® Ultimate Street Car Invitational is just around the corner and we want you to be a part of it.

The first qualifier is the Ultimate Street Car Association event at Mazda Raceway Laguna Seca, less than a month from today. That's right, you'll be getting a chance to drive the same Laguna Seca where the pros race and MavTV will be filming you for broadcast on TV. In fact, as you go down the list of USCA events, you'll find some of the world's most-iconic tracks listed for OUSCI qualifiers:

March 7-9 Mazda Raceway Laguna Seca Salinas, CA
March 21-23 Texas Motor Speedway Fort Worth, TX
May 23-25 Daytona International Speedway Daytona, FL
June 13-15 Auto Club Speedway Fontana, CA
June 20-22 Road America Elkhart Lake, WI
July 18-20 Gateway Motorsports Park Madison, IL
August 1-3 Portland International Raceway Portland, OR
August 22-24 Michigan International Speedway Brooklyn, MI
September 19-21 Sebring International Raceway Sebring, FL
October 3-5 Pittsburg International Race Complex Wampum, PA

If you've ever wanted a shot at getting on TV, but thought you didn't have the right kind of car, weren't fast enough or were just too much of a long shot, we're here to tell you this is your chance. This is an event for street-legal cars- the kind of cars people drive every day. It doesn't matter if you're fast or slow, experienced or new to tracking your car, the USCA events provide an opportunity for you to get behind the wheel and in front of the camera at some serious race tracks (don't worry, they'll make you look good).

Because all of these events are qualifiers for the 2014 OPTIMA Ultimate Street Car Invitational, many of the top competitors will be receiving a free invitation to the 2014 SEMA Show in Las Vegas, Nevada. As you thumb through the pages of your favorite car magazines and see page after page of beautiful machines, some of them adorned with a cornucopia of sponsor logos and you wonder how a company decides who to sponsor, one of the most-obvious answers is exposure.

When you participate in Ultimate Street Car Association events, it offers you the unique opportunity to go to a potential sponsor and offer them real TV exposure on MAVTV, a national TV network known for it's motorsports programming. To many sponsors, there is a world of difference between someone who plans on running a full local race series with no TV or magazine coverage and someone who plans on running even a single nationally-televised event.

The format of these events focuses on safety for both the driver and the car. This is a street car event and the USCA wants to make sure everyone who drives to the event is able to drive home at the end of the day. Unlike drag racing, where you have to run side by side with another competitor, the USCA can put you in a group that allows you to go out onto the track by yourself, so you don't have to worry about trading paint or rubbing bumpers with another car, whether it is accidental or not.

As with any deal that sounds too good to be true, there are some catches- this event isn't free. You'll definitely get your entry fee's worth and have plenty of track time, but these are very costly events to run and the USCA does have to cover their expenses. The other catch is that space is limited. These are iconic tracks and it is being broadcast to a national TV audience, which can create high demand for both track and TV time. The USCA wants to maximize the opportunities for all of the competitors in these events, so they will cap the fields. However, space remains in all events for now, but there's no telling how long it will last. Don't take a chance. Sign up to run in a USCA event at your favorite tracks today!

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