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Posted: Apr 01, 2014

Keep Your Battery Charged

Google_April_Promo.jpgIt's a simple message, but one that often seems lost in an era where so many batteries are being pitched as "maintenance-free." That's a bit of a misnomer, as it only relates to the fact that these modern batteries are sealed and cannot have water added to them. The reality is that all lead-acid batteries, including AGM products, like OPTIMA® Batteries will perform better and last longer if their voltage is properly-maintained.

Fully-charged, REDTOP® Batteries (and the 34M BLUETOP®) will measure about 12.6-12.8 volts and YELLOWTOP® BLUETOP Batteries (except the 34M) will measure about 13.0-13.2 volts. Whenever any lead-acid battery is discharged below 12.4 volts, sulfation begins to form, which diminishes both capacity and battery lifespan. That makes a quality battery maintenance device an excellent investment, especially in vehicles that don't see regular use.

Regular use of a battery charger or maintainer will help improve battery performance and lifespan. That is not a secret and is something OPTIMA is more than willing to share with our customers. In fact, other battery brands and manufacturers know this as well, as evidenced by the fact that some of them may void your warranty, if your battery is found to be discharged below a minimum voltage level. OPTIMA doesn't do that with their battery warranty, but they do want to be pro-active in making sure customers are able to maximize the performance and lifespan of their batteries.

It is for that that reason, that OPTIMA is willing to extend an incredible offer to our customers- buy any 12-volt OPTIMA battery from a participating retailer during April of 2014 and OPTIMA will give you a free OPTIMA Digital 400 Battery Maintainer ($109.99 value) or 1/2 price on a $199.99 OPTIMA Digital 1200 Battery Charger and Maintainer.

While it may seem like OPTIMA is giving away a lot of value (and giving up a lot of profit) in this promotion, we are confident it will be a win/win for everyone involved. OPTIMA has an extremely high level of confidence in the performance of the Digital 400 and Digital 1200 chargers. In the past few years since these products have been released, we've received numerous testimonials from consumers who tell us about the batteries they thought were "dead," that they were able to recover with their OPTIMA chargers, including other brands of batteries.

OPTIMA is so confident in the ability of these chargers to deliver superior performance, that they will extend a consumer's 12-volt battery warranty by an extra year, if they buy an OPTIMA Digital 1200 Charger and OPTIMA battery at the same time, directly from OPTIMA. Using battery chargers and maintainers can have a profound and positive impact on battery performance and lifespan and OPTIMA fully expects this promotion will result in a decrease in warranty returns, which saves everyone money in the long run, not to mention being good for the environment. It is a win/win and it isn't too good to be true, so take full advantage of this great offer and buy an OPTIMA battery today!

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