The Ultimate Power Source ™


Posted: Jan 31, 2020

Can Anybody Go to SEMA?

Who is allowed to attend the SEMA Show? We'll tell you in the Power Source blog

The week of the SEMA Show is one of the most exciting of the year in the automotive aftermarket industry. However, the SEMA Show is not open to the general public. You must have some kind of connection to the automotive aftermarket to gain access to this industry trade show. Whether that means you are a builder, a buyer, a manufacturer, member of the press or have some other affiliation, you need to have an "in" to get in the show.

However, competitors in OPTIMA's Search for the Ultimate Street Car series, presented by Advance Auto Parts, can not only get passes for the show, they can have their cars put on display, if they qualify for the OPTIMA Ultimate Street Car Invitational. You can enter your street car into one of the #DriveOPTIMA qualifying events at

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