The Shop Magazine: SEMA Names New Product Award Winners


The OPTIMA YELLOWTOP with DIN fitment was announced as a runner up for a SEMA New Product Award in the Engineered New Product category. shared a list of winners and runner ups - these awards are given to the most innovative and cutting-edge automotive aftermarket products.

Nearly 3,000 products were entered into the 16 different Showcase categories to be considered for the SEMA New Product Awards this year. Winners were selected based on a variety of factors that included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability.