Will you be at the NPAA Conference?


The National Professional Anglers Association annual conference is set for Minneapolis on January 6-8th is set to break last years attendance record with an expected crowd of nearly 220 attendees expected. Stories of past fishing exploits to dreams of even bigger fish will be added to the greetings of friendship. Pat Neu, NPAA Executive Director said, "This conference is fun and educational with the opportunity to meet and greet industry leaders."

Keynoters for the 2012 event at the Crowne Plaza Hotel and Suites at the Minneapolis airport include recent Forrest Wood Cup World Championship winner Scott Martin and North American Fishing Club Executive Director Steve Pennaz.

The agenda contains numerous working sessions about boat and other insurance coverage for Members, getting the most from social media, pro sessions on using photo and video gear for promotions and websites, successful sponsorship proposals, boat and outboard company sessions, news from NPAA supporting partners, conservation news from Wildlife Forever, Sea Grant and the US Forest Service, lessons on public relations, and a business meeting. According to Neu is there will also be an announcement of a non-profit 501(C)3 Future Angler Foundation and the impact this will have on the sport.

Martin hails from Clewiston, Florida, where he owns Scott Martin's Florida Bass Fishing Guide Service and Charters on Lake Okeechobee and the Everglades. At age 33, he's won $1,847,851 in 117 FLW bass tournaments, including five tour victories. He hosts the Scott Martin Challenge TV show, now in its seventh season. On the road most of the year, he credits his wife Suzanne for all her support, and with four children, lives by the words in Joshua 24, verse 15, which reads, "...but as for me and my house, we will serve the Lord." His presentation will be sponsored by Evinrude.

"Look to the Future" is the title of Pennaz' address. He hosts North American Fisherman TV and the US Forest Service sponsored Silent Invaders TV series, is Executive Director of the North American Fishing Club, Vice-President of Outdoor Television for the North American Media Group, serves on several conservation boards, is honorary tournament director of the Minnesota Fishing Challenge, a multi-species tournament to benefit Minnesota Teen Challenge, and wears many other hats. He is also an award-winning magazine and TV writer and editor. "There is good news for pro anglers as the dawn of numerous new digital opportunities unfold. They now have more outlets for publicizing what they do via new media," he said. His comments will help conference attendees better comprehend these opportunities.

Members and non-members are urged to register ASAP at www.npaa.net, or by calling 920-856-6151. For those unable to attend, the Saturday sessions will be streamed live at the same website. Lodging has been discounted to $79 per room night at Crowne Plaza. Use NPA as the group code when calling 877-810-5190.

The NPAA is a non-profit organization focused on growing the sport of fishing and increasing the professionalism of its members. OPTIMA is proud to be among the many supporting partners of this outstanding organization. More NPAA member and association news can be viewed at www.npaa.net. Call Pat Neu, Executive Director, 920-856-6151 with questions.